Research Proposal: E-Fulfilment Solutions for SME E-Retailers in the UK
The research aims to evaluate e-fulfilment services and explore the strategies adopted and challenges faced by e-commerce companies in the United Kingdom, with a specific emphasis on small and medium enterprises (SMEs). The objective is to identify viable e-fulfilment solutions that enable SMEs to achieve optimal network coverage and cost-effective logistical operations.
Research Objectives:
Indicative Content:
This research proposal will contribute to the academic discourse on e-commerce fulfilment and provide practical insights for SMEs operating in the UK market. By addressing the challenges and opportunities in e-fulfilment, the study aims to facilitate informed decision-making and strategic planning for SME e-retailers.