Question 1: GreenEarth Organic Products is gearing up to introduce a new line of organic food. Describe the structured process for new product development they should follow, encompassing stages like idea generation, market research, product development, design, and testing. Detail the specific tasks and activities involved in each stage.
Question 2: Develop a comprehensive marketing program for GreenEarth’s new organic food line. Craft an implementation plan that includes a thorough analysis of the target market and addresses the marketing mix elements (product, price, place, promotion).
Question 3: Furthermore, outline a social media content strategy designed for the product launch of GreenEarth’s new organic food line.