Effective group communication is a mark of successful collaboration and achieving goals. In a group setting, open and transparent communication is essential to foster understanding, build trust, and ensure everyone is in the same direction. Establishing clear objectives and expectations guides discussions and keeps the group focused. Active member’s participation enriches the overall decision-making process.

Tasks:

1. Discuss the importance of effective group communication in organizational settings.
2. Demonstrate the challenges of group communication in an organization.
3. Differentiate upward, downward and lateral communication.
4. Propose a suitable leadership style in lateral communication.