BUS6061 Analyse and classify an organisation’s current e-business strategy, identifying their strengths and weaknesses relative to those of their direct competitors.

Learning outcomes and pass attainment level:

  1. Conduct a detailed analysis and classification of an organization`s current e-business strategy, identifying strengths and weaknesses relative to competitors.
  2. Recommend impactful e-business strategies to optimize product and service delivery, fostering market growth and sustainability.
  3. Demonstrate comprehensive knowledge of e-commerce and e-business concepts, theories, frameworks, and principles, applying them effectively in practical settings.