Analyse thetools that the museum provide to assist visitors in navigating and exploring museum servicescape. How does this affect the visitors’ overall experience.

Task Description:

To complete this assessment, students are required to:

  1. Undertake a field trip to a museum of their own selection. This can be based anywhere in the world.
  2. Based on your personalexperience and reflective observations as a visitor at the museum, complete the following tasks:
  3. Utilising relevant theories/frameworksintroduced in this course, conduct a comprehensive analysis of how the museum’s servicescape impacts visitor motives, value fulfillment, affective and behavioural responses. Support your analysis with a selfie of yourself in front of, and inside the museum when describing the servicescape elements. Be sure to provide a detailed examination of the servicescape and draw upon specific examples and observations to illustrate your arguments.
  4. Drawing upon your real-world museum experience, evaluate the effectiveness of the museum’s ability to cater to the diverse needs and interests of its visitors while simultaneously maintaining a high standard of service experience.Provide two specific examples and/or observations and include two photographs taken during your museum visit to support your arguments.
  5. Analyse thetools that the museum provide to assist visitors in navigating and exploring museum servicescape. How does this affect the visitors’ overall experience.
  6. Analyse the ethical and practical considerations of using sustainable materials and practices in museum operations, taking into account the potential economic, environmental, and social impacts of such choices.