What considerations likely guided the company in its product development efforts?

International Business: Assignment #3 Due 09/27 Choose a company in which you are interested

  • Consult recent annual reports and Internet sources to find out what new products the company has brought to market in the past year or two.
  • Are those products truly new innovations, or are they simply extensions of existing products?
  • What considerations likely guided the company in its product development efforts?
  • Write two paragraphs one page on how you arrived at your answers.
  • This written assignment must adhere to APA style guidelines, with a cover sheet and a separate reference page. make sure all questions are addressed in the paper.