Overview

In this assignment you will audit, analyse and evaluate the social and digital media of an environmentally and sustainable sneaker brand to identify how the company uses information technology through its social and digital media to support its Marketing and Sales function and build the Environmentally Sustainable brand.

Steps:-

1. Introduction
2. Discussion
3. Audit and Analysis:
4. Based upon research, is the website and social media platforms engaging? Evaluate, discuss and provide evidence
5. Recommendations using Porter’s Value Chain model
6. Conclution
7. Recommendation